James Bond, the spy who worked for Capital
Posted on October 6, 2021 at 5:00 pm
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Expected for almost two years, the release of the new James Bond “can die waiting”, the franchise should confirm its place as a money machine in the world of cinema. Due to the pandemic, MGM had to address this doubt. This is the final installment in the saga featuring Daniel Craig as 007 and die-hard fans as well as casual viewers in need of a dark room will not want to miss it. Created in the 1950s by Englishman Ian Fleming, the 25th spy adventure with License to Kill certainly has its share of racing cars, explosions, humor and glamor.
Since the cinematographic exploitation, the saga has been successful. Despite having few memorable villains, it is one of the more profitable franchises in cinema history than Star Wars or Harry Potter. In the audience, Bond has been seen equally as one of two men since his first appearance on screen. As the expenses crescendo, however, they continue to inflate the revenues of MGM, which generates them.
Actor Daniel Craig is largely responsible for this windfall. With four films since Casino Royale in 2006, he has grossed nearly $7 billion. A spy of Her Majesty’s Secret Service, dressed in plainclothes, gave him the freedom to negotiate this final appearance. His stamp is worth 25 million euros. If we are dealing with a total production budget of 250 million euros, it is only 10%. For the American studio, the costly operation delayed by the health crisis has left a hole in the coffers, especially complicating production assignments on the film.
La Story by Pyrrique Fay from Les Ecos Podcast. This episode was recorded in October 2021. Editor-in-Chief: Clémence Lemaistre. Guests: Frédéric Gimelo-Mesplom (Professor at the University of Avignon and researcher at the Norbel Elias Center) Sebasti Mastrandres and Samir Touzani (journalists at “Les Echos”). Directed by: Willy Ganne. Music: Theo Boulenger. Graphic ID: Upian. Photo: Reuters/Toby Melville. Voices: “Death Can Wait” (2021), The James Bond Complex, “Harry Potter and the Chamber of Secrets” (2002), “James Bond 007 vs. Dr No” (1962), RTL Info.
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