Ubisoft Collaborates with Immutable to Create New Web3 Gaming Experience, Combining Mainstream Games with Blockchain Technology
In a groundbreaking move, Ubisoft, the renowned publisher behind games like Assassin’s Creed and Rainbow Six Siege, is delving deeper into the world of blockchain gaming. This time, the gaming giant is partnering with Immutable, a leading company in cryptocurrency and gaming infrastructure, to develop a unique Web3 gaming experience. The aim of this partnership is to redefine digital ownership in the gaming world, leveraging Immutable’s expertise in blockchain.
A New Era of Gaming Emerges
The collaboration between Ubisoft and Immutable represents a significant step forward in integrating blockchain technology into mainstream games. While the project remains shrouded in mystery, it promises to deliver a fresh experience for players, blending the excitement of gaming with the benefits of digital ownership. Immutable, known for its Immutable X Layer-2 blockchain platform, already powers other games integrating NFTs, such as Gods Unchained and Guild of Guardians.
Nicolas Pouard, Deputy Head of Ubisoft’s Strategic Inساميtion Lab and the company’s blockchain initiatives leader, expressed his enthusiasm for the partnership. He highlighted Immutable’s ability to provide seamless integration processes for game developers, aiming to incorporate cryptographic elements into their projects without compromising the gaming experience. Pouard stated, “We are thrilled to partner with them and look forward to bringing this level of smoothness to a full game experience, so players can simply focus on the joy of playing.”
Promising Digital Ownership
James Ferguson, CEO and Co-founder of Immutable, emphasized the partnership’s goal of providing players with a sense of digital ownership. This concept is core to the spirit of Web3 and blockchain games, where players have more control and ownership over their in-game assets. Ferguson stated, “We plan to harness the full weight of our ecosystem to ensure the partnership succeeds.” “We are confident that we will deliver a fresh experience that players will love.”
The project details remain under wraps, with possibilities ranging from an entirely new blockchain game to seamless integration into Ubisoft’s existing titles. Speculations also revolve around the gaming experience, potentially including a “play-to-earn” model where players can earn NFTs while playing.
Ubisoft’s Ongoing Invasion into Blockchain and NFT Gaming
Ubisoft is no stranger to the world of NFTs and blockchain games. The company has previously ventured into this space, releasing NFTs inspired by the Rabbids game in The Sandbox and on Reddit. In 2021, Ubisoft launched Tezos NFTs for free in Tom Clancy’s Ghost Recon Breakpoint game, although it ended support for these NFTs in April 2022, indicating plans to integrate the technology into future games.
To further enhance its commitment to blockchain gaming, Ubisoft announced the development of the tactical role-playing game, Champions Tactics, on the Oasys blockchain in July of this year. Additionally, the company became a network validator for the Cronos blockchain, demonstrating its active involvement in the blockchain ecosystem.
Ubisoft’s recent project with Immutable serves as a notable landmark in the integration of blockchain technology and gaming. While details are scattered, the gaming community eagerly awaits what the partnership will bring. The project signifies not only Ubisoft’s continued investment in blockchain technology but also highlights the evolving landscape of the gaming industry, where digital ownership and player agency have become increasingly important. As the world of gaming continues to evolve, this collaboration between Ubisoft and Immutable may pave the way for the future of blockchain gaming.
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